Saturday, April 21, 2007

Google

Tread carefully

Marketing on Internet can backfire you, if you are unaware of its rules.

A Sending unsolicited email to unwilling recipients can get u in to serious
trouble.

* Regulations require that you obtain recipient's prior consent before sending
emails to consumers,sole traders or unincorporated partnerships.
* You must provide a clear & easy opt-out mechanism in marketing emails
so that recipient's can easily remove themselves from your list.

B
When creating web advertising, apply same rules & standards as you would for print media.

* Your advertising must comply with adverting standard Authority rules.

C Use of newsgroup is one of the most sensitive areas of Internet marketing.

*Contributions to newsgroups can help build your brands & establish your company
credibility. But if you cross the line into outright selling, you may be amazed
at the sudden hostility of newsgroup members.

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